Leading automakers and suppliers use simulations to accelerate the new-product development process—and so can your company! Learn how through a new SEMA webinar set for Thursday, March 25, at 10:00 a.m. (PDT).

Join noted economic expert Dr. Timothy Nash of Northwood University for a revealing look at the root causes of the financial crisis and a comprehensive overview of current conditions.

Truck and SUV enthusiasts remain unfazed by gas prices, according to a survey of truck, off-road and SUV enthusiasts at the 2009 SEMA Show. Most surveyed said they were "not at all likely" to get rid of their big vehicle even if gas prices rise.

Kevin Rohlwing, senior vice president of training for TIA, will present a SEMA webinar summarizing TPMS technology currently used on foreign and domestic vehicles and the latest relearn principles.

Tools for Internet marketing are indispensible in today’s electronically connected world, and Google AdWords are near the top of the list for driving traffic to websites.

Business publications reported in the past few days that online shopping grew as much as 5% from 2008 to $27.1 billion in revenue during this holiday season. Love it or hate it, the Internet has become a prolific sales stream, and every forward-looking company must address online sales as part of its marketing strategy. An exclusive new SEMA webinar—"The Essentials of Online Marketing"—provides participants with must-know information about how to capture market share and increase sales.

Any good idea or product is worth protecting—especially if it’s the mainstay of your business’ success. However the process of protecting your intellectual property )IP_ may seem daunting. To help explain the procedures and ease the complexity for SEMA-member companies, the association recently hosted a webinar entitled “Patents, Trademarks and Copyrights: Ask the Experts.” It was presented by Steve Lustig of Dickinson Wright PLLC; Robb Roby Knobbe, Martens Olson & Bear LLP; and Merritt Blakeslee of the Blakeslee Law Firm.

Read on for expert insight on the different types of IP and what you can do to protect your business, ideas and products.

What do West Point cadets, General George Patton and your business have in common? If you said the book On War, you likely attended Tom Shay’s three-part workshop at the 2009 SEMA Show. Shay, of Profits+Plus, helped participants determine strategies and tactics they can use to make 2010 a winning year, largely based on principles in the influential text cited by both Patton and still taught by West Point instructors.

Learn about developing and protecting your intellectual property (IP) rights for your products and business without the strain of legal jargon.