Business publications reported in the past few days that online shopping grew as much as 5% from 2008 to $27.1 billion in revenue during this holiday season. Love it or hate it, the Internet has become a prolific sales stream and every forward-looking company must address online sales as part of its marketing strategy.
"The Essentials of Online Marketing," an exclusive new SEMA webinar provides participants with must-know information about how to capture market share and increase sales.
As part of the management team at Power Computing, presenter Bill Leake built the first company to sell $1 million worth of product over the Internet. As CEO and founder of Apogee Search, he has guided the company from inception to its current position as the largest search-engine marketing firm in the Southwest, one of the 20 largest in North America, and one of the fastest-growing companies on the Inc. 500 list.
On Thursday, January 14, at 10:00 a.m. (PST), Leake will share details of successful Internet promotion, such as:
- The four basic types of online marketing
- What you need to do before you spend money on online marketing
- What you can do this month to move the ball forward
- Common online marketing mistakes and pitfalls to avoid