Join SEMA, Petersen Automotive Museum at the Pebble Beach Classic Car Forum on August 15 laurap Wed, 07/10/2024 - 10:22
This isn't about politics; it's about innovation! Join our panel for a deep dive into the future of fuel technologies and the challenges posed by the electrification surge.
SEMA Show Exhibitor Best Practices: Utilize the Online Media Center laurap Tue, 07/09/2024 - 12:04
With thousands of media covering the SEMA Show, the Online Media Center provides opportunities to spotlight products, make announcements and direct attendees to booths.  
SEMA Fest 2024: New Details on the Attendee Experience laurap Tue, 07/09/2024 - 11:32
In 2023, we introduced SEMA Fest, a one-of-a-kind festival that seamlessly blended motorsports, music and car culture. This year, we're taking it up a notch.
MAHLE Powertrain Expands Dedicated Hydrogen Powertrain Testing Capabilities ajh Tue, 07/09/2024 - 11:07
The upgrade includes new testing bays and dynamometer to support hydrogen powertrain development.
HRIA Member Spotlight: How AutoMeter Is Meeting the Changing Demands of the Hot-Rod Industry ajh Tue, 07/09/2024 - 09:45
Learn the story behind AutoMeter, subject of the HRIA's latest member spotlight.
PRO Volunteer Spotlight: Hannah Neal of Automotion Customs Shares Her Passion for Automotive Restyling ajh Tue, 07/09/2024 - 09:18
Get to know Neal, the vice president of Automotion Customs, in her interview with SEMA News.
New Products From AF Accessories, Toyo Tires and QualCast ajh Tue, 07/09/2024 - 09:02
See the all-new AFA 1000 Series Heavy-Duty Headset and the Proxes Sport A/S+ Ultra-High Performance All-Season Tire.
Spy Shots: Ferrari EV Mule, Audi RS6 E-Tron, Genesis GV60 ajh Tue, 07/09/2024 - 08:57
The Ferrari EV was disguised with a Maserati Levante body and a fake exhaust.
State of Tune ajh Tue, 07/09/2024 - 07:02
The tuner culture has endured a tumultuous ride, but is this resurgence phoenix-like or the last flash of a dying star?
Honor the Best in the Industry: Nominate For 2024 SEMA Industry Awards by July 19 ajh Tue, 07/09/2024 - 02:23
The awards honor leading companies and individuals who have made significant contributions to the specialty-equipment industry.
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