How effective are your advertising and media campaigns? More important, how are you measuring your return on investment (ROI)? When marketing pros speak of “tracking media,” they’re really referring to tracking promotion, which—along with product, price and place—is one of the four P’s of marketing.
SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program.
Honor Your Company's Young Innovators
admin
Thu, 04/17/2014 - 10:01
SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program.
Honor Your Company's Young Innovators
admin
Thu, 04/10/2014 - 10:15
SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program.
Help Us Honor the Industry's Young Pros
admin
Thu, 04/03/2014 - 10:24
SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program.
Honor the Industry's Young Trendsetters and Pros—SEMA News 35 Under 35
admin
Thu, 03/27/2014 - 09:29
SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program.
Help Us Find the Industry's Young Stars
admin
Wed, 03/19/2014 - 11:22
SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program.
Economy Beginning to Recover? Record Booth Sales a Healthy Indicator
admin
Wed, 04/10/2013 - 15:02
The Show management team is reporting a 9% increase in companies participating in the Priority Booth Selection Process.
Media Methodology
admin
Fri, 07/01/2011 - 11:11
One of the fundamental components of last year’s health care law is the creation of health care “exchanges.” While the law itself remains mired in controversy and threats of repeal, the state-based programs, if and when fully implemented, should make it easier for small-business owners and individuals to compare and select health care coverage. Exchanges are intended to create a competitive marketplace and increase access to affordable health care insurance.
Today's business environment is changing quickly. Training and information are essential to a company's success. Realizing this several years ago, the SEMA Board of Directors created the SEMA Educational Institute (SEI) as a strategic commitment to meet the industry's need for personal training and professional development.
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