Estimates show that the specialty-equipment market’s largest vehicle segment is pickups, with parts and accessories for them topping $12 billion in 2016.
Intensive growth in product development and surging sales have helped the side-by-side to become a new staple in the off-road community.
The report, “Shopping Habits: In-Store & Online,” offers insight on what parts are being bought online, what parts are bought in-store and what does that mean for your business.
For many businesses, the end of the year means evaluating past performance and refining strategies to boost future sales.
The report covers what vehicles are on roads and where, and provides examples of how the data can be used in the real world.
Partnering with Experian, SEMA has released its “U.S. Light Vehicle Fleet Snapshot” report to help members better understand the light-vehicle market.
The report includes data on what parts consumers buy, how they shop and how businesses can connect with them to increase sales.
The new SEMA Pickup Report offers insight into what consumers buy, where they shop and how to connect with them.
The SEMA Employment Outlook Report shows what jobs are available in the automotive specialty-equipment industry.
The specialty-equipment market set a new retail sales record of $39.2 billion in 2015.