The Professional Restylers Organization (PRO), a council of the Specialty Equipment Market Association (SEMA), is launching a new one-day training program where installers and restylers will be able to learn about new products and hear directly from industry manufacturers.
Q. What if I’m not a SEMA member? A. Although you can still take part in the program directly through Digital Performance, only SEMA members are eligible for the discounted program rates. As a SEMA member, this Pay-Per-Buyer program will often times offset the cost of your SEMA membership dues. SEMA...
The SEMA Person of the Year Award was established in 1969 to honor an individual for outstanding contributions to the industry reaching beyond the person’s normal job functions. In the case of this year’s honoree, those contributions were extraordinary and ongoing. SEMA was proud to name Doug Evans...
As the automotive industry continues to adapt to changes in the economy and consumer spending habits, SEMA-member companies are faced with the decision to race ahead with a new course for the specialty-equipment market or fall behind with the old status quo. In a recent SEMA webinar, "The Major...
SEMA News is interviewing top distributors/retailers in China in a series of monthly articles to introduce the larger players in the evolving specialty-equipment market in China to the magazine’s readers. For this month’s international insight into China, SEMA spoke with founder and CEO of V-Man...