For just $25 roundtrip, buyers can travel to the 2009 SEMA Show in deluxe, air-conditioned motor coaches from four Southern California locations.

The Hard Rock Hotel & Casino is heating up in anticipation of the 2009 SEMA Show. Rooms in the Hard Rock's new Paradise Tower are as low as $99!

The SEMA Consumer Demand Index has risen for the third consecutive month and is at its highest point since early 2008, signaling great news for the specialty-equipment market.

SEMA Show exhibitors: Create additional awareness and momentum for your 2009 SEMA Show product intros by submitting new product information for inclusion in SEMA eNews.

Nominations are now being accepted for the 2009 SEMA WD of the Year Award. As a SEMA member, your participation in submitting your nomination of the 2009 SEMA WD of the Year Award enables the selection task force to make the final decision.

Customer loyalty is fundamental to the success of your company. Without it, expenses can go up, profits go down, morale suffers and your company is at risk. Robert Spector, author of "The Nordstrom Way," will show you how to create loyal customers and keep them coming back during his webinar...

For more than 40 years, the SEMA Show has provided a forum for specialty-equipment innovation. From iconic brands to first-time exhibitors, the industry chooses the SEMA Show to highlight its latest products and technology.

NGK Spark Plugs (U.S.A.) Inc. names Hideyuki Koiso president; A.R.E. launches its “Golden Cap Giveaway” promotion; Speedway Motors wins back-to-back best new product awards; and more news from around the industry.

SEMA has introduced a new shopping cart feature on its website, www.sema.org, that provides an easy way for members to access or order market research, SEMA webinar sessions and industry information.

You’re only as good as the tools you use. Internet marketing expert Brian Offenberger goes under the hood showing you the “tools” for success with online sales.