As reported in the last issue of SEMA Member News, the Motorsports Parts Manufacturers Council (MPMC) hosted a panel discussion/seminar titled “Motorsports Marketing: How to Measure Your Return” as part of SEMA Education Days at the SEMA Show.
The annual Manufacturers’ Rep Council (MRC) awards ceremony and general membership meeting was held at the Las Vegas Hilton prior to the opening of the 2009 SEMA Show.
The specialty-equipment industry lost of one of its most dedicated and active volunteers, Dick Wells, who died January 18 from complications following heart surgery in November.
To highlight the customization possibilities of the just-released Chevy Cruze in the United Arab Emirates, GM Middle East and SEMA partnered to customize two of the all-new compact global cars.
For the sixth year, a panel of top automotive journalists from 15 countries throughout Asia, Europe, South Africa and South America served on the SEMA Global Media Awards (GMA) panel.