SEMA will announce a new shipping program in early October. In addition to significant discounts on package and freight shipping, there will be special pricing and discounts on value-added business services. Stay tuned for more information. Questions? Contact Gary Vigil, SEMA Membership Director, at...
The entire automotive landscape has changed over the past two years, but the effects of higher fuel prices and a deep recession may be most evident in the truck , sport-utility and off-road segments of the industry. Super-sized SUVs have been particularly hard hit, with sales dropping precipitously...
The issues facing the United States and all of its industries are among the most important that we've ever faced in the nation's history. If ever there was an alarm sounding for small business in America, it is blaring now. SEMA members need to read this column and become active and aggressive about...
Recently introduced at the 2010 New York Auto Show and ready to launch later this year, the 2011 Cadillac CTS-V Sport Wagon offers performance enthusiasts yet another opportunity to accessorize.
Think you know what it takes to successfully introduce a new product in today’s tough market? Well, according to Tom Marx, president and CEO of The Marx Group, who moderated the 2009 SEMA Show webinar entitled Product Launches: What You Must and Must Not Do, every product launch should start with...