Product

New Products: 2024 SEMA Show Edition

By SEMA News Editors

Boundry
Trailbreaker Truck Bed Rack

 

Boundry

 

The Boundry Trailbreaker is an all-new truck bed rack that eliminates common issues when transporting mountain bikes and dirt bikes. Tailgate pads, hitch racks and tie-down straps compromise backup cameras, parking sensors, the ability to tow or use the tailgate. The Trailbreaker eliminates these issues by bringing two-wheelers securely into the bed while keeping the tailgate upright--even in short bed pickups.

boundry.com.

Pelican Products
Pelican Case Rooftop Mounts

 

Pelican

 

Designed for select Air, Protector and Vault Long Cases, this accessory offers a low-profile mounting solution for securely transporting long cases on top of a vehicle. The Pelican Case Rooftop Mounts are crafted from solid steel with an anti-corrosion coating and are engineered to clamp over the carrying handles of Pelican cases, eliminating the need to drill into the case. This design allows users to securely mount their cases onto various aftermarket roof racks equipped with extruded T-slot rails.

pelican.com.

GEN-Y Hitch
Running Boards

 

GEN-Y

 

Measuring 84-in. in length, these American-made running boards are rated for up to 400 lbs. of weight capacity and manufactured with heavy-duty steel. Running boards will be available for select Ford, GM and RAM trucks.

genyhitch.com.

FiTech Fuel Injection
EFI 2 Barrel 400 HP Classic Black EFI System

 

FiTech

 

FiTech Fuel Injection has introduced its all-new Black Go EFI 2 Barrel system features a high-flow aluminum throttle body in a sleek black finish, an updated ECU with remote mount relay box, four FiTech flow-matched injectors capable of up to 400 hp and more.

fitechefi.com.

Deatschwerks
Performance Pump Modules and More

 

Deatschwerks

 

Deatschwerks is introducing multiple new products during the 2024 SEMA Show, including performance pump modules, performance filter modules for multiple applications and more. Products set to be released include the DW400 pump module for '11-24 Ford Mustang, DW300 pump module for '15-'21 Subaru WRX, balanced and flow-matched 2400cc injectors, and more.

deatschwerks.com.

Heck Industries
Cordless 2-in-1 Beveler/Weld Shaver

 

Heck Industries

 

The new Heck Industries Model 2700 2-in-1 beveler and weld shaver is battery-powered and features interchangeable shoes to be used as a beveler or weld removal shaving tool. Able to create bevels and remove weld beads, the Model 2700 includes both the V-Block bevel attachment and weld shaver shoe plate.

heckind.net.


As exhibitors gear up to connect with dedicated buyers, influencers, dealers and more automotive professionals at the 2024 SEMA Show, it's important to stay up to date on upcoming deadlines. Click here for a list of critical deadlines and checklists to keep the industry on track and on budget. In addition, exhibitors can post press releases at semashow.com/press-release to generate excitement and awareness, as well as possible inclusion in association publications and promotion to media attendees.