By SEMA News Editors
MOTORMIA
AI-Powered Automotive Platform
MOTORMIA has released a new automotive enthusiast platform that aims to personalize the connection between enthusiasts and their vehicles, according to the company. The platform's AI assistant tailors users' experiences to various levels of knowledge, generate vehicle renderings, make performance upgrade suggestions adjustable to experience levels and help users understand the best choices for specific build goals. The platform also allows users to share with friends. MOTORMIA will exhibit at the SEMA Show in booth #11179 in the North Hall.
Heise LED Lighting Systems
Chasing Ambient Interior Light
Heise LED Lighting Systems by Metra Electronics will display new vehicle lighting and accessories at this year's SEMA Show, including an assortment of new Chasing Ambient Interior Lighting expansion packs, in booth #10439 in the North Hall and booth #24743 in the Central Hall. The expansion packs expand the Heise LED ambient lighting system in the interior of any vehicle and work with the Heise Connect Chasing Controller, allowing users to control the lighting via the Heise Connect mobile app.
QA1
'82-'92 GM F-Body Suspension Kits
QA1 has released new handling and drag-race suspension kits for third-generation Chevrolet Camaro or Pontiac Firebird ('82-'92). The kits provide improved performance, handling, traction and adjustability for both street and strip applications, according to the manufacturer, and are designed to optimize the performance of the third generation F-body, allowing enthusiasts to enhance the capabilities of their cars without the need for major modifications or relying on mismatched components. Three levels of handling kits and two levels of drag kits are available. QA1 will be exhibiting at the SEMA Show in booth #21357 in the Central Hall.
Tire Guru
Tire Price Optimizer
Tire Guru will debut its new Tire Price Optimizer software that leverages real-time local market pricing data to price inventory according to profit goals within the shop management system software. Features include price rankings against local competitors, view of inventory priced below market, potential profit based on pricing, recommendations on pricing strategy and more. SEMA Show attendees can see a demo of the software in the Tire Guru booths #42177 (South Hall) or #11253 (North Hall).
Nordic American
Ford Performance Valve Cover
Nordic American has introduced all-new valve cover designs for Ford Performance. The diecast valve covers have an innovative, lightweight design that doesn't sacrifice strength, the company said. Each cover comes with an injected, molded O-ring to ensure enhanced strength, durability and a consistent shape. Ford Performance will be exhibiting at the SEMA Show, located in booth #54037 in the West Hall.