Every year, SEMA Show manufacturing exhibitors vote to recognize the cars, trucks and SUVs that they are investing in and developing products and accessories for, resulting in the selected automakers winning a SEMA Vehicle of the Year award. Winners of this year’s awards were the Ford Mustang (Car of the Year), Ford F-Series (Truck of the Year), Jeep Wrangler (4x4/SUV of the Year), Ford Focus (Sport Compact of the Year) and Polaris RZR Turbo S (Powersports Vehicle of the Year). The publications below highlighted the winning brands to their readers.
Every year, the automotive world converges at the trade-only SEMA Show in Las Vegas where attendees learn about the latest trends and emerging technology in the aftermarket industry. Exhibitors also take the opportunity to introduce their latest product offerings, many of which are displayed in the New Products Showcase, making it the number-one destination for attendees at the event and the subject of many articles (as seen below) by the more than 3,500 journalists covering the SEMA Show.
As the market for Advanced Driver Assist Systems (ADAS) becomes more established, the demand to retrofit older vehicles with those systems will also increase, creating significant new opportunities for companies in the automotive specialty-equipment industry.
Although it’s likely that the industry is feeling the SEMA crunch and busy preparing for the Show, it’s important to stay up-to-date and in-the-know about what to expect at the upcoming event. Be sure to carve time out of your day to read what’s happening. Identifying your “must-read” publications will help you be more efficient with your time. As with all SEMA publications, this magazine will be packed-full with Show-related news.
As the 2015 SEMA Show approaches, the industry is clamoring to learn what exhibitors have planned. Among the best resources for SEMA Show information are SEMA publications, including this magazine, the SEMA Show Daily and the weekly electronic newsletter SEMA eNews.
Readers know that this is an industry of passion, so the media is quick to share the news and spread the word when legislation comes up that affects the industry. This is a good thing for readers, since legislation can change quickly, and staying up to date on the current status is important.
Staying up-to-date on the latest motorsports parts can be a challenge, especially since manufacturers in that segment are constantly innovating and developing new products.
As global interest in and demand for automotive customization grows, so does the opportunity for increased business for SEMA-member companies. That is the reason why SEMA sponsors international business-development programs and connects SEMA members with potential buyers in emerging markets such as China, Russia and the United Arab Emirates (UAE).
With nearly 1,500 one-of-a-kind vehicles, thousands of manufacturers and product debuts, the SEMA Show is where industry professionals go to discover new trends and do business. Meanwhile, consumers and auto enthusiasts have had to watch from afar as they eagerly wait for the products to hit store shelves. Until this past year.
While the SEMA Show is a trade event that is not open to the general public, thousands of journalists from around the world participate in it and serve as the eyes and ears for enthusiasts. These reporters work around the clock to scour the SEMA Show floor in search of standout products to share with their readers and viewers. Even if you were able to attend the 2014 SEMA Show, these publications are helpful in highlighting products that you may have missed. After all, there were more than 2,300 exhibitors and more than 1 million sq. ft. to cover. Take a look at some of the magazines that offered comprehensive coverage that you will not want to miss.