REQUIRED READING
Battle of the Builders Chooses a Winner
With nearly 1,500 one-of-a-kind vehicles, thousands of manufacturers and product debuts, the SEMA Show is where industry professionals go to discover new trends and do business. Meanwhile, consumers and auto enthusiasts have had to watch from afar as they eagerly wait for the products to hit store shelves. Until this past year.
Taking place on Friday evening immediately after the SEMA Show ended, SEMA Ignited was an event that featured vehicles from the SEMA Show—and it was open to the public. This major milestone allowed consumers a chance to be among the first to get up close with the SEMA Show vehicles, and it made headlines.
The news spread even further when the Velocity Channel aired a one-hour special that was filmed at the 2014 SEMA Show and SEMA Ignited. The program centered on the inaugural SEMA Battle of the Builders competition, which culminated at SEMA Ignited. Fans around the world tuned in to the Velocity Channel for the premiere, which debuted in March. The program will continue to re-air several times throughout the year.
Read what the media had to say about this historic event below, and visit www.SEMAignited.com to learn more about it and how you can be a part of the action.
Chevy High PerformanceThe SEMA Battle of the Builders competition was a key component of SEMA Ignited, and Chevy High Performance magazine took note. Focusing on Kyle Tucker as the winner with a flat-white ’69 Camaro, the magazine elaborated by letting readers know that the TV special goes into depth on all of the top vehicle builds from the competition. |
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Hot RodWith more than 125 competitors, there were lots of amazing builds and content for reporters to cover. Hot Rod magazine focused on one of the top three finalists, the 1,000hp Recoil Chevelle built by Ringbrothers. For a magazine that sees and reports on the best of the best, it’s impressive to note that the editors said the Chevelle “took SEMA by storm.” |
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The Daily TimesWhile the automotive industry may be familiar with many of the builds and the builders at the SEMA Show, that isn’t necessarily the case for local newspapers—including The Daily Times, a publication in Tennessee. But when someone from the newspaper’s town is a top-ten finalist in a competition like SEMA Battle of the Builders, it takes notice. |
| The Bulletin The SEMA TV special was a chance for mainstream consumers who may not be familiar with vehicle customization to see how aftermarket accessories can enhance a car or truck. City newspapers such as The Bulletin in Oregon amplified the message by profiling local builders. In this case, top-10 finalist Gordon Aram of A-Team Racing was featured for his ’78 Ford Mustang II. |