SEMA used a digital tracking method for the 2008 SEMA Show New Products Showcase, allowing buyers to scan product barcodes with a key fob and receive product details via printout or e-mail.

In 2008, the restoration market held its ground and fended off economic troubles by sticking to its classic formulas.

Armando Zambrano of Wet Okole Hawaii spends hours measuring the seats in the Kia Soul at a SEMA measuring session.

Yesterday, when I unlocked the door to my store, there was a line of people waiting.

About seven or eight months ago, a successful retail chain with a 20-year, 10-location brick-and-mortar history decided that it was time it competed on the web with a full e-commerce solution.

The list contained below should be used as a very basic litmus test as to the usefulness of your electronic product information.

Just because a company has a highly detailed Excel spreadsheet that provides two dozen fields jammed with product data doesn’t mean that it has good data.