Every modern company must know how to utilize Internet resources in
order to be competitive. Enthusiasts and general consumers alike use
online automotive communities—forums and discussion boards—as their
shopping guides for price, quality and convenience. “Tips for
Maximizing Sales and Marketing ROI Within Online Automotive
Communities”— a free SEMA webinar to be broadcast on November 19, from
10:00 a.m. to 11:00 a.m.—provides the inside secrets about how to gain
new customers and further build your business.
Here are just some of the announcements made on Tuesday, November 3, and Wednesday, November 4, during the 2009 SEMA Show.
The SEMA Show serves as the backdrop for several of SEMA council and committee receptions, allowing members the opportunity to network with peers and honor companies for business excellence and significant contributions.
In response to member requests to take advantage of social media and
other means to raise consumer awareness of our industry’s products, EnjoyTheDrive.com has been updated and is now live.
Earlier this year, the American Recovery and Reinvestment Act of 2009
extended the net operating loss (NOL) carryback period from two to five
years for tax years beginning in or ending in 2008 for small businesses
with gross receipts of $15 million or less.
November 12, 2009
A primary mission of the Street Performance Council is to bring the latest trends and educational programs to SEMA members.
Law and Order is an update of some of the most recent federal and state legislative and regulatory issues that could potentially impact the automotive specialty-equipment industry.
Attendees at the recent SEMA Internet Symposium, presented by the Street Performance Council (SPC), left the Pasadena Convention Center in Pasadena, California, equipped with tools for creating and implementing an online marketing strategy that will keep their businesses moving forward in today’s technologically advancing climate.
American Express OPEN followed two cardmembers through last year's SEMA Show to document tactics that both exhibitors
and attendees use to maximize their time in Vegas.