SEMA has announced the six finalists that will compete in the PRO Cup Challenge during the 2024 SEMA Show. Chuck Graf (pictured) of Auto Sunroof and Leather won the competition last year for the accessory package on his 2024 Subaru Crosstrek Premium.

The SEMA Professional Restylers Organization (PRO) is offering its members a variety of opportunities to grow their professional network and celebrate the industry while at the 2024 SEMA Show. Mark your calendars and join us for the following events: PRO Reception Tuesday, Nov. 5, 5 to 7 p.m...

By Ellen McKoy There’s an old adage in the auto trim business—measure twice, cut once. Simply put, do the job right, the first time. “Quality is what everybody is striving for,” said Mike Gheradi, co-owner of Auto Image, Midland, Mich. “It can be the smallest thing, but comebacks are expensive and...

The SEMA Professional Restylers Organization (PRO) is proud to welcome the council’s newest member companies! A to Z Vehicle Certification Classic Soft Trim Pittsburgh Full Throttle Equipment Slate COBB Tuning Inc. Dennis Dillon & Sawtooth USA

The SEMA Professional Restylers Organization (PRO) named Micorp Custom Auto & Truck as the council's newest spotlight member. Get to know the story of the company in the SEMA News interview with Micorp Custom Auto & Truck's Sales Manager Jessica Crossman below. SEMA News: Tell us the story of your...

The SEMA Professional Restylers Organization (PRO) is highlighting its members on social media through the council's Build of the Month campaign. To be considered for PRO's Build of the Month, post a photo of your recent vehicle package and tag #PROBOM on your social media posts, or contact PRO...

The SEMA Professional Restylers Organization (PRO) is proud to celebrate the companies who are celebrating their anniversaries as members of PRO! 30 Years Dee Zee Inc. Katzkin Leather Keystone Automotive Operations Mark Faries Top & Trim Quality Automotive Accessories Tim’s Trim Inc 20 Years Chuck...