TORA is happy to welcome Matt Caldwell, Tread Lightly!, as the council’s newest select committee volunteer. Caldwell will serve a two-year term and play a critical role in helping to shape and truck and off-road aftermarket and execute meaningful programs for TORA members.
New research from SEMA finds that the pickup truck market accounted for 31% of the $50.9 billion overall specialty-equipment market in 2021. For the aftermarket, this number presents a massive opportunity to grow their business and expand in this market.
TORA members are invited to attend a cross council mixer taking place at the Custom Automotive Network (CAN) Conference in Phoenix, Arizona, September 7, from 6:00 – 7:00 p.m. at the Arizona Grand Resort and Spa.
Photos for this release: SEMA Show Education Suggested caption: SEMA Show attendees can learn about current and future trends, proven business strategies, and new opportunities from industry leaders and experts as part of the 2022 SEMA Show Education Program. SEMA SHOW TO FEATURE ELEVATED...