In addition to maintaining a PRO booth in West Hall (Booth #50185) that will showcase vehicles from the PRO Cup Challenge, PRO will host a number of events specifically for council members.

Hot rod industry’s largest celebration of the year expands to include recognition of builders and vehicles.

Get to know this year’s HRIA Select Committee roster.

After an exciting year and car show season, HRIA brought industry leaders together to reflect on past trends and highlight what the future holds for the hot rod market. Watch the virtual panel discussion on demand.

HRIA is proud to welcome three businesses to council membership.

HRIA’s signature program featured 12 manufacturers sharing their best-kept secrets and processes for working on hot rod projects.