The restyling industry represents a unique yet diverse segment that is predicated upon personal choice. By nature, restyling allows a consumer to manifest his style or self-expression.
Have you marked your calendar yet? The date is Friday, July 23, 2010. The 2010 SEMA Business Technology Symposium, organized and sponsored by the Street Performance Council (SPC), is fast approaching.
The Wheel & Tire Council (WTC) is comprised of roughly 150 motivated companies that span the tire, wheel and accessory markets. The council is governed by a 17-person Select Committee elected from the general membership.
What did more than 830 million people do last October? According to the March 2010 issue of National Geographic, that’s the number of people who visited social networking sites, which are popping up all over the Internet.
Over the past seven years, the association has hosted the SEMA Student Program to give students and educators the opportunity to attend the annual SEMA Show. Once again, SEMA is looking forward to partnering with schools to bring students to SEMA Show 2010.
Many of us are familiar with the names given to our generations. Strong names like the Seniors (1946 and Older) or The Baby Boomers (1946 to 1966) and the ever-so-cool Generation X (1966 to 1980).
Money has been tight for more than two years. Small businesses were especially hard hit by the recession that began late in 2007, with some estimates indicating that companies suffered sales losses ranging from 10% to 40% or more.
In an effort to better analyze the tastes and preferences of today’s auto enthusiasts, SEMA, in coordination with Ford, launched the Enthusiast Opinion Leader Research Program at the 2009 SEMA Show.
SEMA News recently had the chance to catch up with long-time manufacturer and ProPledge participant Check Corporation. We spoke with Brian Champa, the company’s national sales manager, to learn a little more about its products and about ProPledge program benefits the business has realized over the...