Platinum status represents SDC manufacturers that have achieved the pinnacle of product data by putting in the extra effort to provide resellers with the most complete data sets available.

As a 25-plus-year veteran of the automotive aftermarket, Dasher had to reinvent herself many times professionally and personally.

Wilkinson shares the purchase that inspired him to launch his career in automotive restoration.

With 165 individuals inducted since its inception in 1969, the SEMA Hall of Fame is a prestigious honor reserved for few.

SEMA offers up to $5,000 financial assistance for qualified college students pursuing careers in the automotive industry, and to individuals with outstanding student loans employed by a SEMA-member company.

The "SEMA Future Trends—January 2021" report pulls together the latest data, information, and forecasts to help your company make better business decisions.

Ruede recently participated as both a speaker and an educator for various SEMA programs, where he shared five fundamental steps of tire application.

Join the live chat featuring the Professional Restylers Organization's Chair-elect Josh Poulson, at 12:00 p.m. (PST), February 24.

Through the SEMA Action Network (SAN), SEMA members and enthusiasts have played a critical role in defending the industry from government overreach for more than two decades.

SEMA members are invited to join a webinar on Friday, February 26, at 9:00 a.m. (PST), to learn more about the U.S. Environmental Protection Agency’s new Tampering Policy.