Nieuwstadt is a business owner at RimTyme Custom Wheels, a rent-to-own concept that offers wheels and tires for trucks and Jeeps, as well as for custom wheels for passenger vehicles.

In this week’s feature, company Founder and CEO Jeffrey Major shares what inspired him to launch his company—a manufacturer of custom-fit and restoration wood kits for truck beds—and his breakthrough moment.

The hot-rodding world lost one of its rising young stars, as Craig Morrison, 46, passed away unexpectedly on June 13 due to complications from COVID-19.

Now that SEMA Show Priority Space Selection is complete, exhibitors can start planning to take advantage of the Show’s business and marketing opportunities.

Here’s the ’22 Chevy Silverado ZR2 undergoing testing, showing a few new traits about the upcoming off-road-oriented truck.

The U.S. International Trade Commission issued a final decision that U.S. industry is being harmed from imports of passenger and light truck tires at less than fair value from South Korea, Taiwan and Thailand, and that tires are being subsidized by the government of Vietnam.

News and updates from companies in the automotive specialty-equipment market.

After a year of connecting virtually, Hot Rod Industry Alliance (HRIA) members will connect for an in-person membership meeting.

Performance Racing Industry (PRI) and its leading content creation team are embarking on a second PRI Road Tour to share stories from events and race tracks around the country.

The virtual panel discussion will be held in conjunction with ARMO's general membership meeting, June 25, 10:00 a.m. (PDT)