By SEMA News
eBay Enters Agreement to Acquire Caramel Online Vehicle Transaction Platform
eBay, the online commerce platform, has agreed to acquire Caramel, an online automotive transaction solution provider.
The Caramel platform provides a secure and seamless digital transaction experience that handles all of the complexities of a vehicle sale, eBay said in a statement announcing the acquisition, including paperwork, ownership transfer, financing, transportation and more.
"eBay's acquisition of Caramel is about creating trust for vehicle buyers. Buying a car is a big moment. Caramel's platform brings it all into one simple, seamless process: title and identity verification, insurance, financing--even shipping the car to the buyer after purchase," said Chris Prill, general manager, eBay Motors. "With Caramel and eBay combining forces, both buyers and sellers will be able to complete vehicle transactions on eBay with greater peace-of-mind, and Caramel can further establish itself across a myriad of platforms."
Caramel was founded in 2021 and is headquartered in Los Angeles, California. Closing of the transaction is expected in the first quarter of 2025.
For more information, visit ebayinc.com.
Kahn Media's Dan Kahn Launches New Book on Marketing
Dan Kahn, the CEO and founder of Kahn Media, has launched his first book, "The New Rules to the Road: How to Navigate the Rapidly Changing Marketing Landscape."
Now available on Amazon, the book is designed to help marketing professionals navigate the ever-changing landscape of modern public relations and brand marketing, Kahn said. Drawing from his 20-plus years of experience, the guide offers case studies, historical context and strategies to deliver a tool kit for professionals looking to elevate their marketing and communication skills.
For more information, visit dankahn.com.