By Ashley Reyes
The 2023 MPMC Media Trade Conference (MTC) will take place in Anaheim, California, at Embassy Suites Anaheim South, January 24–26, 2023, marking the in-person return of the council’s signature event. Manufacturer applications are open exclusively to Motorsports Parts Manufacturers Council (MPMC) members.
The Media Trade Conference is focused on media, and results in manufacturers raising brand and product awareness in trade and consumer outlets, including print, online, video/television, radio/podcasts and in social-media outlets.
The Media Trade Conference is a unique event that takes place annually and brings manufacturers of racing and performance parts and accessories together with media in up to 42 private, 30-minute meetings over a span of three days.
The event offers a “speed dating” format, where MPMC-member companies meet with media outlets that are relevant to their products. Unlike a traditional trade show where exhibitors meet with buyers and resellers, the Media Trade Conference is focused on media, and results in manufacturers raising brand and product awareness in trade and consumer outlets, including print, online, video/television, radio/podcasts and in social-media outlets.
“There is no better place than the MPMC Media Trade Conference to build and strengthen relationships with journalists and influencers who can help promote their brands,” said Melissa Scoles of QA1. “By meeting in such an intimate setting, MPMC members are able to build strong, quality relationships with journalists that can benefit them for future coverage.”
Manufacturers can sign up to exhibit at www.sema.org/mtc or contact MPMC Director Marcy Yanus at Marcy@sema.org with questions.