The specialty-equipment market in China today is strikingly similar to the U.S. market in the early days of the car customizing scene during the ’50s and ‘60s.

Thirteen SEMA-member companies recently traveled to Beijing, China, for a firsthand look at the developing Chinese market for specialty products—or, as referred to in Chinese, Gaizhuang.

SEMA News is interviewing top distributor/retailers in China in a series of monthly articles to introduce the larger players in the evolving specialty-equipment market in China to the magazine’s readers.