Despite the reports of a down economy and economic woes, the hot-rod market is alive and well. Just ask the SEMA members who manufacture and install the parts or who build the hot rods.
Measuring Consumers’ Performance Parts and Accessories Purchase Intentions
Data You Need to Succeed in This Business Environment
The automotive world is in flux. While it is impossible to foresee every wave in the sea change that is upon us, it is imperative that we understand where we are today in order to chart the best course for tomorrow.
The 2009 New York International Auto Show presented several new and refreshed vehicles for consumers to eye their next possible vehicle purchase. Automakers also unveiled some concept and prototype vehicles to test consumers’ reactions and get a sense of whether their latest design efforts would bode well for future buyers. While attending the press days that led up to the show, the unveiling put forth by automakers revealed a continued shift towards small cars and crossovers.
The Pontiac GTO (“The Judge”), shown here at the 2008 SEMA Show, was a favorite among performance enthusiasts and remains a classic. Owners of this and other '60s- and '70s-era Pontiacs will race through 2009.