SEMA’s Vice President of Vehicle Technology discusses the state of advanced vehicle technology and how the current changes in the industry will impact the performance aftermarket industry for decades to come.
SEMA’s Vice President of Vehicle Technology on the State of Advanced Vehicle Technology and What’s to Come
The race to define future vehicles is on. Competition for the future of the auto industry is rapidly evolving between Silicon Valley and Detroit. While product is king, vehicle electronics and software rule. The recession accelerated the auto industry’s transformational changes, which are required for growth as well as the reinvention of vehicles—from mechanical to electrical systems, from stand-alone to connected, and from mass markets to personalization and customization. The changes we are going through today will impact the performance aftermarket industry for decades to come.
John Waraniak, SEMA vice president of vehicle technology, will moderate a panel of experts, entitled, "The Aftermarket: Democratizing the Connected Vehicle Experience," at Telematics Detroit, June 5, in Novi, Michigan.
- Read more about SEMA Vehicle Technology Center—Resources to Capitalize on Today's Vehicle Technology
The purpose of SEMA's Vehicle Technology Center and Technical Briefing Seminars is to introduce members to the programs, resources, partners, solutions and benefits available to them at affordable costs.
Auto industry investigates new technologies that unite high performance with green performance.
’13 Mustang GT500, Cadillac SRX Plug-In, MINI Cooper Coupe, ’12 GMC Denali
2013 Ford Fusion, Lincoln MKZ, 2012 Chrysler 200, Ford Fiesta-Based CUV, Volkswagen’s New Midsize Sedan
Every modern vehicle is dependent upon electronics. From the engine’s ignition to sound systems, from safety sensors to climate controls, electronics have become integral to how vehicles operate and how their drivers perceive the on-road experience.
Chevy Volt, Cadillac CTS-V Wagon, MINI Cooper S, Ford Falcon
Vehicle technologies are accelerating as rapidly as an American Le Mans Series racer exiting a hairpin onto a straightaway.