Over the past 52 years, SEMA has developed a track record of assisting members in a variety of areas related to industry and business development. The mission of “helping members’ businesses succeed and prosper” is steeped in history and first grew out of a need for consistency and community among racing industry members.

In the early years, as the industry grew, specifications remained a challenge. It became clear that a partnership was needed for manufacturers. Regulations were necessary in order to keep moving forward, but the manufacturers needed to organize. Discussions began on how to create specifications and legitimize products and, on March 26, 1963, the Speed Equipment Manufacturers Association (SEMA) was formed in response.

Compass Points for Specialty-Equipment Companies

Business trends reveal themselves in a host of incarnations, and we seek each year to ferret out those that pertain to the automotive specialty-equipment aftermarket. The SEMA Show, new-vehicle sales, educational tendencies and other indicators may reveal significant industry developments—or at least give savvy professionals some compass points to steer by. We hope that the following areas of interest help with the navigation.

Over the last several years, SEMA has taken steps to heighten our outreach and increase touch points with members and the industry at large. This effort has included a commitment to enhancing customer service and raising the awareness of SEMA’s high-value member benefits. We recently announced a major move that will provide our members with the best customer service possible. For the first time in 50 years, each SEMA member will now have a single, dedicated point of contact for all things SEMA.