The SEMA Financial Benchmarking Report is a new program that allows your company to benchmark key sales performance indicators against industry averages. Three reports are available, one each for manufacturers, WDs and retailers.

The WD-40/SEMA Cares Camaro will appear at this month’s Barrett-Jackson auction after completing an auto show circuit that included its debut at the 2009 SEMA Show.

SEMA-commissioned forecasts from the Center for Automotive Research (CAR) feature exclusive insights on changes in vehicle technology, OEM direction/strategy, government regulatory trends and consumer mindset.

The business tips and information delivered through the SEMA webinar program provide SEMA-member companies and their employees with bite-sized learning sessions that tackle the industry’s hottest topics.

See which cars and trucks the industry selected as most accessory-friendly for 2010.

MySEMA, a social networking tool available on www.sema.org, provides a platform for members to stay connected with peers and receive the latest industry news and information.

Ford was the Vehicle Manufacturer of the Show for the 2009 SEMA Show, but its support for specialty-equipment companies goes well beyond that. The Ford Licensed Accessories Program offers qualified SEMA members the chance to boost sales of their products through Ford dealerships.

Read more about the Ford Licensed Accessories Program and how it also helps sell product by providing financing and warranty support for dealerships selling specialty accessories.

Designing new specialty-equipment products can be laborious and time-consuming, but two manufacturer-friendly SEMA programs can help get your product on shelves faster.

News and updates from SEMA's councils and committees.

No matter what level, college is expensive. Tuition, fees, books, parking, housing costs: they can all add up and overwhelm. Learn how SEMA can help you with tuition or existing student loans.