SEMA has negotiated low rates at dozens of Las Vegas hotels for the 2010 SEMA Show, including the new ARIA and Mandarin Oriental.

Exhibitors at the 2010 SEMA Show will, for the first time, determine the "Vehicle Manufacturer of the Show," a program that has evolved to best reflect the industry's trends and direction.

The first-ever SEMA Show Exhibitor Summit will get your business up-to-speed with the info, techniques and skills to guarantee a profitable and successful 2010 Show—and it's FREE.

The 9th annual Manufacturers' Rep Council (MRC) Rep Conference has changed venues to Las Vegas and will take place during the 2010 SEMA Show.

SEMA members interested in building a GM project vehicle for the 2010 SEMA Show need to submit proposals by April 30.

Childhelp, a non-profit organization headquartered in Scottsdale, Ariz., dedicated to helping victims of child abuse and neglect, presented SEMA with the Childhelp 2010 Corporate Award at a luncheon on April 14 at the annual Childhelp Day of Hope Ceremony in Washington, D.C.

Participate in the September 23–26 SEMA CIAPE China Business Development Conference and assess the market for your products through a series of meetings with key players in China.

Tried-and-true elements, such as cost, product differentiation and market segmentation still hold sway in marketing campaigns. But recent studies confirm what most business have experienced over the past couple of years: Digital marketing is assuming a far greater presence—and taking up a larger chunk of budget—than traditional channels, such as TV, print and radio advertising. [Read more]

Vehicle technologies are accelerating faster than an American Le Mans Series racer exiting a hairpin onto a straightaway. The new watchwords for automotive development include vehicle electrification, hybrids, gas direct injection (GDI), clean diesels and next-generation green performance.