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eNews Article

SEMA "She Is" Spotlight: Oracle Lighting's CEO Tiffanie Hartenstein on Growing a Successful Business

Hartenstein is the CEO of Oracle Lighting, which manufactures designer lighting products and technologies for the automotive powersports, motorcycle and marine markets.

eNews Article

Mobil 1 Sponsors PRI Road Tour Title Broadcast on Speed Sport TV

PRI has been traveling across the country, visiting motorsports businesses from coast to coast, while collecting, generating and distributing content to help promote the racing community.

eNews Article

New Products From FTI Performance, Polyvance and Flowmaster

SEMA eNews highlights new products from industry companies each week.

eNews Article

Featured Products From Platinum SDC Members

Platinum status represents SDC manufacturers that have achieved the pinnacle of product data by putting in the extra effort to provide resellers with the most complete data sets available.

eNews Article

Digital Marketing in 2021: What the Winners Are Doing

Join this session to hear how the winners will achieve marketing success in 2021.

Council or Network Update

How TORA Members Celebrated SEMA360

Last month’s SEMA360 brought the industry together in an unprecedented way. Find out what TORA members did during the online event.

Council or Network Update

TORA Hall of Fame, Retailer of the Year Award Winners Announced

Watch new video and hear from winners of the council’s prestigious industry awards.

Council or Network Update

Ford Bronco Sport Measuring Session

Test fit prototypes and get a close-up experience with the 2021 Bronco Sport before the vehicle’s public release.

Council or Network Update

New Videos: Watch the Off-Road Builders Panel and Update on Performance Technology

Hear from Sean Holman from The Truck Show Podcast, Jeremiah Proffitt of Proffitt’s Resurrection Land Cruisers, Sarah “Bogi” Lateiner from All Girls Garage, and Doug DeBerti of DeBerti Design.

Council or Network Update

Volunteer Spotlight: Wendy Miles of The SHOP Magazine, Dave Williams of Go Rhino/Big Country

Get to know our newest spotlighted volunteers and read about the many ways they contribute to the industry.