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How you handle the business when you get it is at least as important as bringing it in, in the first place. If you don’t deliver a positive experience, meaning that you deliver all you promised and then some, customers are going to be disappointed, according to a recent article by Larry Mersereau...
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Advanced nanotech batteries are becoming a driving force in making electric cars go farther and faster between charges, up to five times farther than today’s conventional batteries, according to ZAP and Advanced Battery Technologies, Inc. With this in mind, the two companies recently announced the...
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SEMA members and SEMA Show exhibitors are entitled to a free listing in the 2007–2008 SEMA International Buyers Guide, an annual buyer's guide distributed to every international buyer at the SEMA Show. The guide is also shipped to every U.S. Embassy and distributed at automotive trade shows...
eNews Article
More than 600 members of the industry joined the SEMA Installation Banquet & Gala Fundraiser in Irvine, California, July 27, to honor 2007 inductees Russ Deane, Ron Funfar and Nate Shelton, and to raise nearly $200,000 for children's charities Childhelp and Victory Junction Gang Camp. They also came...
eNews Article
The deadline for SEMA members to submit nominations for the 2007 SEMA Person of the Year is this Friday, August 3. To nominate an individual, e-mail Christine Papavero at christinep@sema.org.
eNews Article
The 2007 SEMA Show will feature live, in-booth master classes on welding, fabrication, painting, mobile electronics and more, courtesy of West Coast Customs (WCC), the shop best known for producing the cars seen on MTV's "Pimp My Ride."