More than three-quarters of light-truck enthusiasts customize their trucks to improve performance, according to SEMA research data. Of the 1200 light-truck owners queried for the SEMA 2007 Automotive Lifestyles survey, a staggering 86% somewhat agreed or strongly agreed with the statement, “I...
Recognizing the increasing global appeal of specialty automotive style and performance equipment, SEMA presented the fourth annual Global Media Awards to select member companies. Held at the 2007 SEMA Show, the award ceremony attracted hundreds of international buyers, U.S. Department of Commerce...
Want to increase the efficiency of all those cold calls and hard-won leads? "Turbocharge Your Telephone Effectiveness," led by The Call Coach Peter Belanger, will teach you the best practices in Telephone Business Development (inside sales, telesales, telemarketing and more) for in-house salespeople...
SEMA's webinar sessions throughout the year provide business-building tools and insight to members anywhere with a computer. Past sessions have covered industry issues such as minimum advertised pricing policies and intellectual property rights, and provided tools for success, including how to take...
The SEMA staff and volunteers extend our heartfelt thoughts and prayers to those in the SEMA community who have suffered losses in the Southern California wildfires. Members who have fire-related issues and are seeking assistance can call the SEMA Membership Department: 909-396-0289 ext. 138 or ext...
Toyota Corporate Marketing Manager Brian Smith will deliver his presentation "Marketing for Personalization" at the 2007 SEMA Show Luncheon and Keynote Address, 12:00 p.m., Monday, October 29, in the Las Vegas Hilton, Ballrooms A & B. The presentation includes a 20-minute PowerPoint and Q&A session...