By Kyle Mayers, Wheel Price Continue the conversation on WTC’s LinkedIn here. Millennials and Generation Z are at the forefront of a significant shift in changing consumer habits. These emerging trends have impacted various industries; especially in fashion, where the secondhand market is expected...

ETTN subcommittees have open volunteer positions that can benefit from your participation! Volunteering requires minimal time (as little as one hour per month) and is a great way to get involved and make a difference in the industry. Reach out to Nicole Bradle at Nicoleb@sema.org to express your...

WTC members are invited to join SEMA for its first-ever General Membership Meeting hosted at the 2023 SEMA Show! Taking place on Thursday, November 2, from 7:30 a.m.-8:30 a.m. PDT in the LVCC Members Lounge North, Room N251, the meeting will provide WTC members with an exciting opportunity to...

The ETTN is committed to bringing the community together with information sharing. Send us your new-technology tips, game-changing tools or words of wisdom that have been beneficial to your company by submitting an ETTN Member Insight; we will share your submissions to inspire and motivate others...

WTC members attending the 2023 SEMA Show, October 31-November 3 in Las Vegas, can enhance their experience and enjoy a range of exclusive perks by visiting one of three SEMA Business Member Lounges strategically located throughout the Las Vegas Convention Center. The member lounges, situated in the...

Don’t miss the ultimate networking event for truck and off-road professionals at the SEMA Show! RSVP now.

The SEMA Truck & Off-Road Alliance (TORA) has selected nine unique builds to showcase in its Feature Vehicle Build Program at the 2023 SEMA Show, October 31-November 3 in Las Vegas. A Jeep Wrangler Rubicon 392 XR was named TORA Best in Show at the 2022 SEMA Show. The Feature Vehicle Program-...