Based in Bakersfield, California, Cognito is searching for a driven automotive aftermarket sales and customer service professional with a consistent history of generating and managing new business and strengthening relationships.

The Alpine Elf Endurance Team--the racing team based in France--has revealed the precursor to its hypercar that will compete in the premier category of the FIA World Endurance Championship.

The Lotus Evija X is said to have a top speed of 199 mph.

Show organizers can't wait to welcome the industry back to fabulous Las Vegas for the 2023 SEMA Show.

Can internal-combustion engines stay relevant in an EV world? (Hint: the answer is yes).

In partnership with Ford Motor Company, SEMA Garage invites members to ​test-fit prototypes, 3D scan and measure their vehicles, June 27-29. ​

By SEMA Editors Exhibitors of the 2023 SEMA Show are invited to expand their reach, product exposure and Show-floor presence by offering products to builders through the Products for Project-Vehicle Builders list. The list, which will be updated in SEMA News, features product offers and contact...

By Ashley Reyes Women have been breaking barriers and making significant strides in the traditionally male-dominated automotive aftermarket industry; however, achieving true equality and inclusivity in the field still requires a collective effort from both men and women. SEMA members are invited to...

By Ashley Reyes Automotive restylers can gain recognition and showcase their talents in front of thousands of buyers at the 2023 SEMA Show by entering to compete in the SEMA Professional Restylers Organization (PRO) Cup Challenge. The PRO Cup Challenge is designed to encourage the customization of...