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eNews Article
Product reviews are a popular place for future consumers to read information about quality, performance and value. Reviews can sway the opinion of potential consumers to a certain product based on other people’s opinions. According to SEMA’s 2007 Automotive Lifestyles Survey, the following are the...
eNews Article
Thanks to clean diesel technology and the need to improve fuel mileage, diesels are being seen in a different light. SEMA’s 2004/2005 Diesel Market Study predicted that due to the need for greater fuel mileage, diesel market share would increase to 15% by 2014. Bosch, a major supplier within the...
eNews Article
The European Commission is expected to propose later this week new rules affecting new-car advertising in the 27 nations that make up the European Union. The executive branch of the European Union is likely to require a minimum of 20% of the space of new-vehicle advertising be devoted to information...
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The European Commission is expected to shortly propose tire noise standards which are rumored to include a cut in tire noise of five or six decibels. The European Automobile Manufacturers' Association and the European Tyre & Rubber Manufacturers' Association (ETRMA) have both come out against the...
eNews Article
With online voting being offered for the first time, SEMA is making it easier than ever for members to make their voices heard during the upcoming Board of Directors election.“As owners, we must take the responsibility to participate in helping decide who will represent us in directing how SEMA’s...
eNews Article
Prepare your SEMA Show strategy by tuning in to our next webinar, “SEMA Show: Money Well-Spent for Your Business!" Presented by Chuck Schwartz (CEM/Chairman, ConvExx Show Management), this insightful webinar scheduled Thursday, June 12, 10:00 a.m. (PST) will provide the tips you need to prepare for...
eNews Article
Do you have a question for SEMA? Want to know more about the association’s strategic direction, or the status on health insurance for trade associations? Maybe you have a question for one of SEMA’s departments, such as the Research and Information Center or OEM Relations. Perhaps you have a more...