eNews Article
Dates and locations for several upcoming SEMA-sponsored shows, webinars and activities have been announced.
eNews Article
Recognizing that technology is a crucial element in many industries, SEMA is helping automotive businesses understand the trends and opportunities at the 2011 Business Technology Symposium (BTS), July 27 from 10:00 a.m.–4:00 p.m. at the Renaissance Hotel in Long Beach, California.
Magazine (News) Article
A growing number of Chinese are looking to explore their country’s rougher regions by going off-road, and Jeep sales in China are surging. But China’s terrain is apparently rougher than that found in the United States—or perhaps Chinese drivers are just more radical—because U.S.-built Jeeps are not...
Press Release Article
The 2011 Motorsports Parts Manufacturers Council (MPMC) Media Trade Conference (MTC) returned to the Embassy Suites LAX South after a one-year detour in 2010. This marks the eighth time in the last nine years that the event was hosted at the location in El Segundo, California, and by all accounts...
Press Release Article
The Light Truck Accessory Alliance (LTAA) and its member companies are gearing up for the second annual LTAA New Product Showcase. Carlisle Events will once again host the Showcase at the Carlisle Truck Nationals, August 5–7, 2011, in Carlisle, Pennsylvania. Last year’s inaugural event drew 35...
Press Release Article
Customer service is nothing more than communication. We are not selling just metal, chrome, rubber or plastic. We are selling information and services. So what does the customer really want from you? Well, think about what you would want if you were the customer. You are perfectly willing to pay a...
Magazine (News) Article
Proceeds from this fundraiser will benefit two worthwhile children’s charities—Childhelp and Victory Junction Gang Camp. The SEMA Cares Committee hopes you will support this event and thanks you in advance for your contribution.
Magazine (News) Article
The 2011 SEMA Market Report is now available on the association’s website here. This annual report—free to SEMA members and $149.95 to non-members—provides an overview of the specialty-equipment industry through the end of 2010. It also includes five years’ worth of historical information that...
Magazine (News) Article
In the summer of 1957, Petersen photographer Bob D’Olivo rode with a convoy of 251 Jeeps as it crossed Northern California’s infamous Rubicon Trail for what was then the fifth Jeeper’s Jamboree. As it still does today, the ’57 Jamboree convened in Georgetown, a small mining town in the foothills of...