The Hot Rod Industry Alliance (HRIA) invites its members to a General Membership Meeting and Panel Discussion on Tuesday, October 10 at 10:00 a.m. PDT / 1:00 p.m. EDT. The meeting will provide members essential updates on council resources and upcoming programs, followed by an informative discussion...

HRIA hosted another successful Education Days Program at the 2023 National Street Rod Association (NSRA) Street Rod Nationals! This year's program featured 12 great seminars where members heard directly from manufacturers on topics ranging from automotive electrical basics to how to choose the best...

Having the right business insurance that fits the needs of a shop owner or builder is critical in the automotive aftermarket. It's equally important to be well-educated on what policies exist, which ones are necessary and what they cover. Trent Campbell of American National Insurance and Franco...

TORA members have less than a week to sign up for the 2024 Media Trade Conference taking place January 30 – February 1 at the Embassy Suites - Anaheim South in Southern California.

TORA is excited to welcome our newest council members! Buck'n Bronco Offroad Ad Custom Solutionz Inc. Dingo LLC Full Send Diesel LLC Hitchweb Canada Inc. LeachCo LLC Midwest911 Inc. NETMOTOR (USA) Inc. Outback Kitters P4 Performance Precision Paint and Collision RAKET Designs LLC

The TORA Reception at the 2023 SEMA Show has been finalized for Wednesday, Nov. 1 from 5:00 p.m. – 7:00 p.m. on the West Hall 3rd Floor. The TORA Reception is the ultimate networking event for truck and off-road professionals and builders at the SEMA Show. All TORA members are encouraged to mark...

TORA COBB Tuning as the council's newest member spotlight company. Get to know their story in the SEMA News interview with COBB Tuning's Kirstin Backes below. SEMA News: Tell us the story of COBB Tuning. How did the company start? Kirstin Backes: COBB Tuning is an automotive engineering company...