Businesses strangled by COVID-19 will soon be able to guarantee a relatively safe return to the workplace with digitized, highly verifiable vaccine passports that prove workers have been vaccinated against the virus. While the requirement for such vaccine certifications (or lack thereof) appears...

During the summer, America’s Big Three automakers—Ford, GM and Stellantis—announced their shared goal to achieve U.S. electric vehicle sales volumes of 40% to 50% by 2030. Although industry analysts don’t predict the disappearance of the internal-combustion engine anytime soon, the announcement was...

SEMA Data has become “data central” for hundreds of specialty parts brands, representing millions of part numbers, and tens of millions of vehicle applications. This directory is designed to guide data users to brands that have successfully undertaken the challenge to manage their product data, and...

’22 Chevrolet Silverado ZR2: The Silverado ZR2 will feature even more rugged capability than the Trail Boss models. ’22 Audi Q6 E-tron: Confirmed for launch in 2022, the model will sit between the imminent Q4 E-tron and the fullsize E-tron flagship. ’22 Jeep Grand Cherokee 4xe: The powertrain for...

Tweaking your website for higher rankings on search engines may seem daunting, but there is a slew of free tools you can use that make the job much easier. Sure, there’s a bit of jargon you may want to brush up on to get the most from these search-engine optimization (SEO) tools, but with just a bit...

SEMA members once again joined with car clubs, automotive businesses and enthusiasts nationwide to celebrate the 12th annual Collector Car Appreciation Day (CCAD) on July 9, 2021. A wide range of events was held across America to commemorate the special day. The celebration was designated with SEMA...

The SEMA Memorial Scholarship Fund awarded $296,000 to 119 individuals this year. The financial awards include scholarships for current students and loan-forgiveness awards to employees of SEMA-member companies.

When the doors of the 2021 SEMA Show officially open Tuesday, November 2, attendees will scope the Show floor for new and trendsetting products, meet with customers, and see nearly 2,000 custom vehicles with the latest in performance and styling upgrades. With the Show floor brimming with eye candy...

If you are a fan of the historic photos that appear in the SEMA Heritage department of SEMA News, you have Bob D’Olivo to thank—in more ways than one. D’Olivo, who passed away in July at age 94, shot many of those photos during his 40-plus-year career at Petersen Publishing Company.

The Specialty Equipment Market Association (SEMA) was founded to represent a community of companies that serve the needs and passions of automotive enthusiasts around the world. There are a few different categories of SEMA membership—manufacturers, distributors/retailers, and a variety of service...