SEMA News—April 2012
REQUIRED READING
SEMA Show Coverage From Every Angle
Whether you attended the 2011 SEMA Show or not, we always recommend checking out the media coverage after the Show. Thousands of media representatives attend the Show each year and their goal is to scour the Show floor for the hottest and best new products available. They’re not simply looking to meet with a few manufacturers. Rather, they’re reporting on the Show so that they can share what’s new with their audience. Below, are just a few examples of the coverage that resulted. As you see more articles, add them to your personal list of Required Reading—you may discover some products that you missed while in Vegas!
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RV BusinessThe SEMA industry is about passion and lifestyle, and so many at the Show focus on key segments that are relevant to their businesses. Such is the reason why publications such as RV Business attend and report on the SEMA Show. |
Fender BenderThis publication targeting the collision repair industry reports regularly on news about the SEMA Show. As more and more of its readers attend the SEMA Show, the magazine has been sharing news on how to navigate the Show and what cross-marketing opportunities exist |