By SEMA News Editors
Attendee, buyer and media registration opens on Monday, April 28. Here's why you should secure your badge as soon as possible.
Attendee registration for the 2025 SEMA Show--November 4-7, Las Vegas Convention Center in Las Vegas--opens online next week on Monday, April 28. The future of automotive innovation will come into focus once again at the SEMA Show, which will offer an attendee experience like no other trade show on the planet. It's the best place to see thousands of the newest automotive performance products from new and iconic exhibitors, discover the latest product and vehicle trends, and develop essential skills by attending education sessions--all of which are led by top industry professionals.
Organizers recommend attendees register and book their hotels as soon as possible to start planning the best SEMA Show experience for you and your business.
"SEMA Show planning is already in full swing, and we're focused on delivering an even more impactful experience for attendees, buyers and automotive pros in 2025," said Andy Tompkins, SEMA trade show director. "We always encourage early registration—it not only saves money, but it also gives Showgoers first access to exclusive opportunities, event announcements and travel perks. The earlier you're in, the more prepared and successful your SEMA Show experience will be."
A SEMA Show badge comes with first-hand access to thousands of brands and industry professionals across the Las Vegas Convention Center, along with access to:
- The SEMA Show's No. 1 buyer destination--the New Products Showcase--which displays the latest, most innovative products across 18 industry categories.
- Thousands of the latest vehicle builds of all types on display with the SEMA Feature Vehicle Displays and the Overland Experience.
- Glimpses of our industry's future with areas dedicated to new technology, such as the Collision Repair & Refinish Stage with hands-on welding demos and presentations; areas celebrating car culture; and much more.
- Unique experiences and events, including the SEMA Show Kick-Off Breakfast, the SEMA Battle of the Builders, the SEMA Industry Awards Banquet, SEMA council and network receptions, the SEMA Cruise and more automotive and motorsports activations.
- Numerous networking opportunities with dedicated meetings and events.
- Complimentary and paid education sessions across several unique tracks designed to boost businesses and careers.
- A member lounge to connect and regroup across the SEMA Show campus. (Only open to active SEMA members.)
- The adjacent Automotive Aftermarket Products Expo (AAPEX) Show.
- Much, much more!
SEMA is dedicated to making the Show as cost-effective as possible for all. By registering early, attendees can take advantage of the best rates and receive all the necessary information for planning their SEMA Show experience.
Register for only $50 from registration's opening on April 28 through Friday, June 27. Pricing will increase to $75 per badge on Saturday, June 28, and to $100 after Friday, September 26.
SEMA Showgoers are also strongly encouraged to secure their housing online here through onPeak, SEMA's only official hotel provider. Booking a 2025 SEMA Show hotel through onPeak allows attendees and exhibitors to claim hotel loyalty rewards points and book their entire group online with immediate confirmation--knowing they've secured the lowest rate without needing to browse the web for hours.
Additional information can be found at semashow.com/attendee. Keep an eye on SEMA News and semashow.com for the latest deadlines, updates and opportunities for the 2025 SEMA Show and visit semafest.com to sign up for updates on SEMA Fest, which will return to the SEMA Show campus on Friday, November 7.