By SEMA News Editors
As a hub for cutting-edge technology, fresh trends and groundbreaking products, the New Product Showcase was once again a must-see destination for 2024 SEMA Showgoers. With hundreds of companies displaying their latest advancements, it was the ultimate place to discover the latest tools, components and accessories setting new industry standards that impact your business.
For those who want a second look at a product that caught your eye, you can now browse the thousands of innovative products online at SEMAShow.com. Entered into 18 different categories, users can filter by product type, like off-road/4-wheel-drive, exterior accessories, merchandising display, tools and equipment, and even New Product Winners.
Browse the full New Product Showcase here, and see the full list of 2024 SEMA New Product Award winners below:
Advanced Driver Assistance System (ADAS) Product
- WINNER: Revv ADAS Plus (Revv ADAS)
- Runner Up: Revv ADAS Mechanical (Revv ADAS)
- Runner Up: Solar Wireless Driving Assistant (Vision Automobile Electronics Industrial)
Collision Repair & Refinish Product
- WINNER: I-CAR Academy (I-CAR)
- Runner Up: SagolaSPRAY (Sagola by Elcometer)
- Runner Up: RTS App (I-CAR)
Electric Vehicle Product
- WINNER: Formosa VCU (Formosa EV)
- Runner Up: Papp Plastics & Distributing Ltd.
- Runner Up: Dakota Digital
Engineered New Product
- WINNER: Velocity Commander Cruise Control (Dakota Digital)
- Runner Up: E-LINK Electronic Sway Bar Links (Suspension Direct Inc.)
- Runner Up: GM LT Engine Air to Water Intercooler Integrated Intake Manifold (ProCharger Superchargers)
Exterior Accessory Product
- WINNER: CURT Helux 5th Wheel Pin Box (Lippert Curt Luverne Aries Ranch Hand UWS)
- Runner Up: Boundry TrailBreaker Truck Bed Rack System (Boundry)
- Runner Up: Arma-Lock (Arma-Lock)
Interior Accessory Product
- WINNER: Dodge Durango Dual Stripes Shift Knob and Automatic Dial Selector Shift Knob Adapter Set (Speed Dawg Shift Knobs)
- Runner Up: GRFX-3100 Universal Competition Gauge System (Dakota Digital)
- Runner Up: WOLFBOX X5 3-Channel Dash Cam (TANLINK TECH)
Merchandising Display
- WINNER: Interactive Modular P.O.P. Showroom Display System (ORACLE Lighting)
- Runner Up: Warn Truck Winch Display (Warn Industries)
- Runner Up: Factor 55 Truck Hardware Display (Warn Industries)
Mobile Electronics Product
- WINNER: USA-850 (Custom Autosound Manufacturing)
- Runner Up: Tire & Vehicle Load Monitoring System (Cerebrum Intelligent Tire Technology)
- Runner Up: Guardian 360 Digital Dash Cam (Auto Meter)
Off-Road/4-Wheel Drive Product
- WINNER: ZEON XD 14-S (Warn Industries)
- Runner Up: Paper Towel Holder (SeaSucker)
- Runner Up: Toyota Tacoma 05-24 Extreme Duty Tie Rod Assembly (Apex Chassis)
Packaging Design
- WINNER: Cobra TrailBlazer 500 GMRS Two-Way Radio (Cedar Electronics)
- Runner Up: Professional Bi-Directional Diagnostic Scan Tool (GEARWRENCH)
- Runner Up: UltraBright Switch - 9005 / 9006 (Type S)
Performance-Racing Product
- WINNER: JE Pistons - Patented Dual Gas Ports (Race Winning Brands)
- Runner Up: Universal Pro-Fab Racing Steering Column (IDIDIT)
- Runner Up: ORANGETOP H6 Lithium Auto Battery (OPTIMA Batteries)
Performance-Street Product
- WINNER: Forge Motorsport E-DV (Milltek)
- Runner Up: Dinan S58 PCU (Holley Performance Brands)
- Runner Up: 2020-2025 GM 3.0L Duramax LM2, LZ0 Crankcase Ventilation Oil/Water Separation Kit (Pacific Performance Engineering)
Powersports Product
- WINNER: MLX-5000 Universal Motorcycle Gauge System (Dakota Digital)
- Runner Up: Front NDPR Brake Kit for Polaris Pro R (Wilwood Disc Brakes)
- Runner Up: Caliber Rover 360 dollies (Caliber Inc.)
Street Rod/Custom Car Product
- WINNER: Bolt-In Under-Dash Hydraulic Clutch & Pedal System C1 Corvette (Malwood USA / Under Dash Hydraulics)
- Runner Up: Tap Shift Switch Module – Part # TSSB0317 (Holley Performance Brands)
- Runner Up: Gen 5 Magnum Builder Series Plenum Assortment Kit (Vintage Air Inc.)
Tire and Related Product
- WINNER: TrackAttack Pro (Hoosier Racing Tire)
- Runner Up: Solus 4S HA32 (Kumho Tire USA)
- Runner Up: JK Tyre #1 (JK Tyre)
Tools & Equipment Product
- WINNER: GarageMax 3T Long Reach Electric Floor Jack (ROADTEK)
- Runner Up: Slimline Billet Jack (Eddie Motorsports)
- Runner Up: Hunter University (Hunter Engineering)
Van/Pickup/Sport-Utility Product
- WINNER: Gen 7 2017+ Ford Crew Cab, Short Bed Power Stroke Diesel XXL Fuel Tank (Titan Fuel Tanks)
- Runner Up: Truck Bed Organization Kit (Tmat Products)
- Runner Up: Manager Alpha (REDARC)
Wheel and Related Product
- WINNER: 2024+ Mustang R1 Wheel Kit -Bright Machined Matte Black DecoTech – 19”x10.5” – Front & 19”x11” - Rear (Ford Performance Parts & Accessories)
- Runner Up: Ridler 681GGP (The Wheel Group)
- Runner Up: MT Open 5 (Mickey Thompson Tires and Wheels)