By SEMA News Editors
The crowd was pumped with excitement. The sounds of roaring engines from the Optima team echoed all around, and live music filled the area. This was the very first Industry Night at SEMA… and it was EPIC. Held on Tuesday evening, the event brought all of the aftermarket's communities together in one uplifting place, affording exhibitors and attendees yet another opportunity to forge new relationships and establish new connections that will continue to drive the industry forward for years to come.
Reignwolf got the party started as the opening performer at the 2024 Industry Night @ SEMA featuring The Goo Goo Dolls.
"This event is a fun and beneficial way to kick off the SEMA Show… With the music and networking, you can't go wrong," said buyer Tim Linzbach of performance specialty retailer Eastside HotRods in Sammamish, Washington.
The lively performances began with Reignwolf, a musician who's traveled the globe to grace stages including Coachella, Lollapalooza, Austin City Limits, Glastonbury and now, the Industry Night @ SEMA stage.
O.A.R. helped keep the energy going during the first-ever Industry Night @ SEMA featuring The Goo Goo Dolls.
Next up was O.A.R, who's been described as music's biggest yet best-kept secret. The band of six showed the industry crowd how they've built one of the most committed fanbases in the country with some of their platinum-certified content.
The Goo Goo Dolls hit the stage to the thrill of industry members and enthusiasts at the Industry Night @ SEMA event on Tuesday, November 5. The concerts will continue on Friday, November 8, with SEMA Fest.
Of course, the night was highlighted by The Goo Goo Dolls, who commanded a crowd-bumping performance with hits including "Iris," which clutched number one on the Hot 100 for 18 straight weeks and was named "Number One Top 40 Song of the Last 20 Years."
The evening was punctuated by tire-smoking demonstrations from OPTIMA, providing an industry-appropriate background for an after-hours opportunity to connect.
"Industry Night @ SEMA is great! The good energy and positive atmosphere really bring the aftermarket together," said international buyer Travis Osborne of Mobile Tyre Shop tire dealer in Keysborough, Australia.
Industry Night @ SEMA Featuring the Goo Goo Dolls was a celebration of the industry and a chance to enjoy the passion of the aftermarket community, and now, the industry has officially launched itself into the remainder of SEMA Week, taking place today through Friday, November 8.
The celebration will continue after the close of the SEMA Show on Friday, November 8, during the second annual SEMA Fest, which will be at the same location as Tuesday night's event.
Didn't get your fill of epic live music performances on the SEMA Show campus on Tuesday? Miss the event? Gather with the industry on Friday, November 8, for the return of SEMA Fest--located conveniently on the same Industry Night @ SEMA stage--featuring Cage The Elephant, Sublime, Fitz And The Tantrums, and Petey, alongside thrilling Nitro Circus activations. SEMA Fest tickets are available at semafest.com.
Keep an eye on semanews.com and your inbox for upcoming SEMA News SEMA Week event coverage, including SEMA Fest this Friday, November 8. SEMA Fest tickets are still available here.