By Laura Pitts
There is no better place to witness the newest automotive innovations and technology, industry trends and opportunities to grow your business or career than at the SEMA Show, November 5-8, in the Las Vegas Convention Center.
If you're still on the fence about registering, know that this year's event will amaze attendees with what is essentially 12 Shows in one across categories like First-Time & Featured Exhibitors; Trucks, SUVs & Off-Road; Restyling & Car Care Accessories; Mobile Electronics & Technology; Business Services; Racing & Performance; Hot Rod Alley; Collision Repair & Refinish; Tools & Equipment; Wheels and Tires; and the Global Tire Expo (GTE) presented by the Tire Industry Association (TIA). [Editor's note: Visit the 2024 SEMA Show floorplan here. View the list of current exhibitors here and spotlight exhibitors here.]
One show-within-the-Show is the Global Tire Expo--Presented by TIA, a cornerstone of the tire industry situated in the Lower South Hall. This dedicated Show section, which stems from a partnership between TIA and SEMA beginning in 1996, serves as a comprehensive showcase of the latest tire products, technologies and services from leading manufacturers and suppliers. With around 250 brands in the GTA presented by TIA, it's a can't-miss exhibit area for dealers, retailers, distributors and automotive enthusiasts. In addition, the displays will be complemented by a full schedule of events, providing an excellent platform for networking, business development and knowledge sharing, thanks to TIA. Visit the TIA booths #40067 and #41067 for more details!
In addition to countless new trends and technology on the Show floor, the 2024 SEMA Show will feature the world's largest display of new automotive aftermarket products at the New Products Showcase (Booth #10160 in North Hall). There, buyers can focus on the newest innovations to keep their inventories fresh, while media members, content creators and attendees can get a glimpse of the latest trends shaping the marketplace today and tomorrow. New Product Showcase categories include:
- Exterior Accessory Product
- Interior Accessory Product
- Engineered New Product
- Performance--Street Product
- Performance--Racing Product
- Off-Road/4-Wheel-Drive Product
- Street Rod/Custom Car Product
- Tools and Equipment Product
- Van/Pickup/Sport-Utility Product
- Packaging Design
- Merchandising Display
- Mobile Electronics Product
- Powersports Product
- Tire and Related Product
- Wheel and Related Product
- Collision Repair & Refinish
- Electric Vehicle Product
- Advanced Driver Assistance System Product (ADAS)
For those interested, SEMA will celebrate New Products Showcase award winners on Tuesday, November 5, at the SEMA Show Kickoff Breakfast.
Of course, the SEMA Show also features the latest builds, plus new areas dedicated to the future of electric vehicle (EV) and propulsion and other innovations, and world-class education tracks and seminars that give attendees a best-in-class professional development experience.
Unique events and activations such as Industry Night @ SEMA Featuring The Goo Goo Dolls, the SEMA Show Kickoff Breakfast, vehicle demonstrations and unveilings and the second-annual SEMA Fest will provide ample opportunities for the industry to unite. As if all that's not incentive enough, the following are some of the top reasons to attend the Show.
- 2,400-Plus Exhibitors: With so many brands projected to exhibit, this is where the industry and media gather to see the products and concepts that companies will be delivering to the marketplace in 2025. The event's multifaceted nature generates unmatched ROI while meeting your company's business goals.
- Millions of Square Feet Under Roof: The size and scope of the SEMA Show provide your best opportunity to discover new products, increase your awareness of industry trends and innovation, and grow your business in the coming year--and beyond.
- 12 Product Communities: You'll find a dozen distinct product sections conveniently gathered in one place, bringing ease and efficiency to your search for the brands and innovations most relevant to you and your business. There's a place for everyone at the SEMA Show.
- 1,400-Plus Vehicles on Display: The Show's wide variety of vehicle displays help familiarize you with the countless new concepts, ideas and products being presented by exhibiting brands--while leading you directly to the booths where you'll find those products on the Show floor.
- SEMA Education: The Show offers the largest, most robust, customizable industry education platform for empowering your business, pursuing your own professional development and training/developing your team.
- 140,000 Attendees, Including 70,000 Buyers and Decision-Makers: The global industry gathers to engage with the entire automotive aftermarket in one location, strengthen and nurture business relationships, generate leads and forge the business connections to be successful. Your competition will be here, shouldn't you be too?
- 2,500-Plus Media and Content Creators: This massive presence of global media reps whets enthusiast and consumer appetites for the trends and products coming their way--and you can witness first hand what's wowing the crowds and the news being made. This presents a tremendous strategic advantage for your business.
- 140-Plus Countries/Territories Represented: If you're looking to expand markets beyond the United States, there's no better venue than the SEMA Show.