By SEMA News Editors
The New Products Showcase is the No. 1 destination for buyers and media at the SEMA Show. Exhibitors can showcase their new products, company information, and booth location to thousands of professionals who command billions in buying power. The first product entry is always free, and additional product entries cost $95 through Friday, October 4. After the deadline, the first product remains free, and additional product entries are $175.
Enter your company's product(s) at SEMAshow.com/newproducts and browse the rules and regulations online here.
PRODUCT ENTRY GUIDELINES
WHAT IS CONSIDERED A NEW PRODUCT?
A New Product is considered a product manufactured or exclusively distributed by a company exhibiting at this year's SEMA Show. The product entry may also be introduced to the marketplace after last year's SEMA Show and/or is available for shipment within 90 days after the close of this year's SEMA Show.
Products not meeting the above criteria will be displayed as a "Featured Product" and are not eligible for a New Products Award.
- Prototypes, mock-ups and vehicles are NOT allowed in the New Products Showcase.
- Exhibitors must supply one product display for each New Product category entered.
- Each entered product must also be displayed in the exhibitor's booth.
- Product(s) must be removed from all packaging (Except when the product is entered into the Packaging Design category.)
- Product(s) may not be mounted onto another part to show how it works (Tires entered in the Tire & Related category may be mounted on an unbranded wheel.)
- Product(s) with movement are permitted if the movement pertains to the usage of product(s) and does not create a safety hazard. In this case, a rendering and dimensions of the product/display must be e-mailed to newproducts@sema.org prior to the Show for approval.
- Firearms, weapons, fireworks and explosives of all kinds, including replicas, are prohibited from the premises of the SEMA Show. This prohibition to all displays whether the weapons/firearms are permanently or temporarily affixed. Any exceptions to this policy must be granted in writing by Show Management.
Questions on the New Products Showcase? Contact the SEMA Show office at (909) 396-0289 or newproducts@sema.org.