By Ashley Reyes
The SEMA Professional Restylers Organization (PRO) named Micorp Custom Auto & Truck as the council's newest spotlight member. Get to know the story of the company in the SEMA News interview with Micorp Custom Auto & Truck's Sales Manager Jessica Crossman below.
SEMA News: Tell us the story of your shop.
Jessica Crossman: Micorp Custom Auto & Truck started in 1987 and since then has grown to four different shop locations across Massachusetts, Rhode Island and New Hampshire. We have an amazing team of road technicians who travel for most 12V installations.
SN: What was your breakthrough moment?
JC: I feel as though the company has had so many breakthrough moments, from starting as a 12V company to evolving to a full restyler. We've been lucky to add commercial upfits and key cutting/replacement within the last few years. Having an entire team constantly looking for "the next thing" has truly made the entire company eager to grow.
SN: Tell us about your business now and the projects that you are working on.
JC: One of our newest endeavors is vehicle wraps and lettering. We sent one of our shop managers to training with 3M. From partial wraps to commercial vehicles, we would like to be able to assist a client with all of their needs and not have to pass work to another vendor.
SN: Tell us about a package/product that you are proud of.
JC: In the last few weeks, we've worked on some fun projects: Tiffany Blue leather from Alea, a white and pink suede RAV4 from Katzkin, and a completely yellow kit in a Honda used in car shows. I think leather in general--and the packages that are out--have given us a chance to stick out amongst our competitors.
SN: What advice do you have for young professionals contemplating a career in the automotive aftermarket?
JC: Absolutely give it a go! Don't be afraid to ask questions and learn from everyone around you. Just like any other industry, you'll forever have growing pains. That means you're trying something new! Most of all, network! It's never what you know, it's who you know!
Fill out a PRO member spotlight form to highlight how you or your company are contributing to the automotive restyling industry. Selected candidates are eligible to be featured on PRO's social media, SEMA News and future PRO-member updates.