By Ashley Reyes
The SEMA Truck & Off-Road Alliance (TORA) is accepting applications from TORA member builders and TORA member exhibiting manufacturers for its feature vehicle program at the 2024 SEMA Show.
The 2023 TORA Feature Vehicle Best in Show Award went to Custom FN Customs' '72 Chevrolet Blazer.
Through the TORA Feature Vehicle Program, up to 10 unique truck and off-road builds will be displayed as part of the TORA Feature Vehicle Trail located on the outside walkway between North and West Hall at the 2024 SEMA Show. For builders, having a vehicle featured in the program puts their name and talents in front of thousands of SEMA Showgoers who pass through the area during the week of the Show, while exhibiting manufacturers benefit from expanding their footprint and brand beyond their SEMA Show booth.
Submissions are being accepted in the areas of SUV, side-by-side, lifted truck, lowered truck, overland, off-road and CUV crossover. Selected participants will have their build voted on by Showgoers for the chance to win the TORA Best in Show award, which will be announced during a TORA SEMA Show event.
The cost to participate is $1,500, with $500 of that benefiting SEMA Cares, the fundraising arm of the association that supports a variety of children's charities. Get your name out there as a builder; submit your application today. Not a TORA member? Apply here.