By SEMA Editors
SEMA Show sales representatives are the first point of contact for exhibitors with general Show questions, seeking sponsorship opportunities or looking to stretch their Show budgets by taking advantage of existing, value-added programs.
SEMA eNews will highlight sales people each week, continuing this week with Becca Butler and Andrea Brake, who both represent the Racing & Performance section of the 2019 SEMA Show.
The Racing and Performance section is one of the most expansive specialty markets represented at the SEMA Show, featuring exhibitors in the Central Hall of the Las Vegas Convention Center and in the Racing Annex and Performance Pavilion. Judging by the New Product Showcase, interest in the market is high, with nearly 800 entries—from both first-time and veteran racing and performance exhibitors.
Becca Butler How many years in the automotive aftermarket industry? 5 What year was your first SEMA Show? 2014 What do you feel is the biggest opportunity for exhibitors? What advice do you have for exhibitors? What is the most common mistake you see exhibitors make? What is the one thing you want all exhibitors to know? |
Andrea Brake How many years in the automotive aftermarket industry? Going on 8 years. What year was your first SEMA Show? The first SEMA Show I ever attended was 2011; shortly after I started my career at PRI. What do you feel is the biggest opportunity for exhibitors? What advice do you have for exhibitors? What is the most common mistake you see exhibitors make? What is the one thing you want all exhibitors to know? |