By Zane Clark
 SEMA Show Education features more than 100 professional development and industry-focused sessions, with topics ranging from automotive electronics to women in business. |
With just over two months before the doors open at the annual SEMA Show, pre-registration for the industry’s leading education program is in full swing. SEMA Show Education features more than 100 professional-development and industry-focused sessions. With topics ranging from automotive electronics to women in business, there is sure to be high-value programming for all Show attendees.
Pre-registration data provides insight to the challenges and opportunities facing small businesses today as interest in education often parallels the marketplace. Below are the top five sessions for which Show attendees have registered:
Education Opening Keynote with Megan Alexander
When: October 29, 2018: 8:30 a.m.–9:30 a.m.
Where: Las Vegas Convention Center, Upper North Hall, N258
Megan Alexander is a national news correspondent, author, speaker and actress. She can be seen every evening on the longest-running, top-rated syndicated national news magazine TV show “Inside Edition.” Alexander will share intimidate insights from her personal journey that will focus on how to thrive in your career while staying true to your beliefs.
Working With Social Media Influencers
When: October 31, 2018: 9:00 a.m.–10:00 a.m.
Where: Las Vegas Convention Center, Upper North Hall, N258
Join automotive multi-platform media company GarageMonkey as they present intimate interviews with some of social media’s most popular and followed influencers—social media-focused content creators and personalities.
Working with YouTube and Facebook Stars
When: November 1, 2018: 9:00 a.m.–10:00 a.m.
Where: Las Vegas Convention Center, Upper North Hall, N258
While everyone knows it’s important to have a social media strategy, are you really getting the engagement you want and good return on investment? Enter so-called “social influencers.” These are car guys who speak to the digital generation, have amassed tremendous audiences on Facebook, YouTube and other social platforms and influence the decisions of the next generation of customers.
Hot Rod Builder's Panel, Powered by HRIA
When: November 1, 2018: 11:00 a.m.–12:00 p.m.
Where: Las Vegas Convention Center, Upper North Hall, N258
Moderated by Rick Love of Vintage Air and featuring renowned builders such as Troy Trepanier, Bobby Alloway and Kyle Tucker, this interactive panel discussion will delve into topics like design, fabrication, customer service and the challenges of running a small business.
When: November 1, 2018: 11:15 a.m.–12:15 p.m.
Where: Las Vegas Convention Center, Upper North Hall, N256
Learn how customers find your business online and how to promote your online presence using search engine optimization (SEO) and online advertising.
Sign Up. Show Up. Preview all sessions and register.
Contact SEMA’s Senior Director of Education Zane Clark for additional information.