By SEMA News Staff
 SEMA Ignited starts at 3:00 p.m. on Friday, November 4, in the Gold Lot—just a short walk from the Convention Center for SEMA Show attendees, who get in free with their Show badges. |
As you begin to think about closing out your SEMA Show week, don’t forget that the best place to unwind is at SEMA Ignited, presented by Waylens, the automotive camera company (booth #30282).
The consumer-facing event is a celebration of the breadth of the aftermarket industry. Gates open at 3:00 p.m. on Friday, November 4, in the Gold Lot—just a short walk from the Convention Center for SEMA Show attendees, who get in free with their Show badges.
Vehicles will parade out of the Convention Center around 4:00 p.m. as the SEMA Cruise makes its way to Ignited. Other activities will include Formula D drifting demonstrations, food trucks and celebrity appearances. The winner of the 2016 Battle of the Builders competition will be announced at 7:00 p.m.
“We are thrilled to be sponsoring SEMA Ignited and look forward to participating. From one-of-a-kind custom vehicles to iconic builders and displays, SEMA Ignited is the place to go for the latest and greatest when it involves automotive design and technology,” said Haowei Zhang, co-founder and CEO of Waylens Inc.
“There is no better place to share Waylens’ vision for transforming the way people drive and helping them tell their story from behind the wheel.”