2015 SEMA China Business Development Tour Exhibitor Registration Now Open

By Linda Spencer

	Exhibitors will have the opportunity to meet with pre-vetted distributors and retailers from throughout China.

Exhibitor registration is now open for the 2015 SEMA China Business Development Tour—a low-cost, turnkey program that brings together SEMA-member manufacturers and buyers from throughout China.

For one low cost, participants will:

• Exhibit at the China Auto Salon (CAS) in Shanghai where they will have the opportunity to meet with pre-vetted distributors and retailers from throughout China.
• Get in on the ground level at what is likely to be one of the largest consumer markets for specialty products, if not the largest.
• Gain insight into the growing specialty market for the 1.3 billion Chinese consumers. Learn what sells, what’s in demand and for which applications through networking opportunities with retailers, wholesalers and local media.
• Begin promoting their brand to Chinese buyers now through SEMA pre-event outreach to buyers.

U.S. government support is available for qualified companies. The trip includes a four-night hotel stay, meals, interpreters, a turnkey booth and the chance to measure hard-to-obtain, accessory-friendly vehicles not sold in the United States or Canada.

Register now! For more information, contact lindas@sema.org or visit sema.org/china.